LUSH Love Soap

Today I'm sharing something special from the folks at LUSH and All Out. Their new Love soap (aka the #GayisOK soap) was created to support the global LGBT community and their right to love and marriage. There have been some positive changes in LGBT rights--most recently, the US Supreme Court ruled that states cannot refuse to issue or recognize same-sex marriage licenses. Unfortunately homophobic attitudes persist even in so-called progressive countries and homosexuality is outright illegal--sometimes punishable by death--in other parts of the world.

Love soap is intended to draw attention to this injustice and help provide funding to the cause. All proceeds from LUSH's appropriately-named Love soap will go towards supporting grassroots LGBTQ equality groups worldwide through their Love Fund (equality groups can apply for funding here!) LUSH is encouraging people to show their support and raise awareness with the #GayisOK hashtag.

I am totally late to the party and am posting about this behind schedule--the campaign started on June 25 and technically ended July 4. I still thought it was important to post about this, and fortunately the Love soap seems to still be available, at least online.

Okay, on to the actual soap!

Scented with cinnamon oil, ylang ylang oil, petitgrain, and oakmoss extract, Love smells uplifting and cheerful. I don't get any of the spiciness from the cinnamon oil, and the soap overall comes across as citrusy for me. I have found that the scent doesn't linger on the skin as much as other LUSH soaps I've used before.

The top of the bar is embossed with the campaign's #GayisOK hashtag. The entire bar is gold-coloured, but only the top side is completely loaded up with amazing, gold foil-y glitter. I found using the top side to be surprisingly kind of abrasive from the glitter--you can use this to your advantage to scrub your arms and legs, but I would be careful around more delicate areas like your neck and chest. I've been using the underside of the soap to wash, which is smooth like LUSH's other soaps and preserves the pretty glitter side for as long as possible.

As with other solid soaps from LUSH, Love is made with very moisturizing ingredients (coconut oil, rapeseed oil, glycerin) and leaves my skin feeling pleasantly soft and hydrated. I have been struggling with a mean case of eczema on my hands and simply holding a conventional bar of soap can cause a painful burning feeling. I haven't had this problem with Love because of all the emollient main ingredients.

I have always been puzzled (as a kid anyway; as an adult it's more like rage) by the arguments against LGBTQA+ lifestyles and gay marriage--or as reasonable people call it, marriage. In the end, we are all people with a right to live and find happiness, with the person we love (or maybe not, if you're an aromantic person.) I am so happy to see companies like LUSH supporting change and love.


Ingredients: water, glycerine, rapeseed oil (Brassica napus), coconut oil (Cocos nucifera), sorbitol, fragrance, cinnamon leaf oil (Cinnamomum zeylanicum), petitgrain absolute (Citrus Aurantium amara), ylang ylang oil (Cananga odorata), oak moss extract (Evernia Prunastri), mica, sodium chloride, synthetic fluorphlogopite, calcium sodium borosilicate, titanium dioxide, iron oxides, sodium hydroxide, EDTA, tetrasodium editronate, silica, tin oxide, citral, cinnamal, coumarin, geraniol, limonene, linalool

Available at LUSH: $5.95 CAD / 20g